Scope04
The work
- Personal brand positioning
- Editorial typography
- Career data visualisation
- Light & dark theming
Work Case study 09 of 11 Gurgaon
Kaustubh Khandelwal: personal brand website.
Eleven years of a senior career, structured as a publication.
The brief.
An editorial site for a strategy, growth and revenue leader — eleven years of career structured as a publication: trajectory charts, an experience ledger and a résumé you can download.
- Client
- Kaustubh Khandelwal
- Industry
- Personal brand
- Based
- Gurgaon
- Context
- Strategy & growth leader
- Live at
- kaustubhkhandelwal.com
What we did.
The pieces that went into Kaustubh Khandelwal, and where each one sits in our sixteen services.
Services02
The services behind it
The homepage, section by section.
The headings below are taken from kaustubhkhandelwal.com as built. Scroll the frame to read the real page, top to bottom.
- 01
Kaustubh Khandelwal
- 02
The thesis.
- 03
The record.
- 04
The foundation.
- 05
The toolkit.
Their brand, not ours.
Kaizen's own site is black, bone and one red. Kaustubh Khandelwal gets its own palette and type, chosen for its buyers rather than for our portfolio.
Espresso
#17140F
Paper
#ECE6D9
Terracotta
#B05038
TypefaceAa
Instrument Sans
Set in Instrument Sans across headings and body copy.
Got something to make? Circle it.
Pick what's closest, say a line about it, and we'll tell you honestly whether we're the right studio.
